The functional chocolate brand closed an oversubscribed round of funding led by NewBound Venture Capital.WHO: Founded in October 2022 by Lindsay Goodstein and Charlotte Cruze, Alice Mushrooms creates functional chocolates infused with adaptogenic mushrooms and natural botanicals to support sleep, focus, arousal, and social connection. The brand blends scientific innovation with approachable, elevated branding, making wellness-focused snacking accessible and enjoyable for a broad range of consumers.WHY: Investment will be directed toward new product development and support for its upcoming wholesale retail expansion into 1,300 doors across two undisclosed chains.IN THEIR OWN WORDS: "Functional food is one of the most dynamic growth areas in consumer wellness, and Alice is at the forefront of driving its expansion, particularly through their innovative retail strategy that continuously captures consumer attention throughout the store,” said Sydney Couval, Principal of NewBound Venture Capital, in a statement.DETAILS:Alice Mushrooms raised an oversubscribed $8 million in Series A funding led by NewBound Venture Capital with participation from Unilever Ventures and DJ and record producer Tiësto.The brand reported revenue for the first 12 months was in the seven figures. This year, the team anticipates 40% year-over-year growth, earning the brand a top-line revenue of eight figures and expects wholesale retail sales to grow 250% year over year in 2025.In 2024, Alice Mushrooms landed investment from L Catterton, alongside celebrities Zac Efron, Kevin Hart, and Pedro Pascal.Other investors include Jason Strauss, co-CEO of Tao Group, and Dr.